SARTERI
words, art, and identity | about | archive | @sarteri
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The view at 6:00 a.m. over Franciacorta and Convento dell’Annunciata of Rovato. A marvelous full moon was setting down west while sunrise was starting to light the sky. Maybe not cool as the lunar eclipse spotted in north America but I’m glad my day started this way.
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Change to remain the same.Today is April 14th 2014. Wally Olins passed away. I should met him three days ago at V&A Evening Lecture in London for the launch of his book, “Brand New”. The lecture was canceled at last for Wally’s illness. In his last tweet he wrote: “You need to change to remain the same." What a brilliant inheritance. Safe travels, Wally.
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MH370 GOOD NIGHTMalaysia Airlines Flight 370, MH370, was a scheduled international passenger flight from Kuala Lumpur International Airport to Beijing Capital International Airport. The aircraft had last been heard from at 01:20, less than an hour after takeoff. Operated by Malaysia Airlines, the aircraft carried 12 Malaysian crew members and 227 passengers from 14 nations. The Air traffic control (ATC) of Kuala Lumpur Airport greets for the last time MH370’s pilots telling them “MH370, good night”. That message has been registered in the pilot-atc radiotelephony transcript. That last “good night” sounds like sad parting words to a flight heading to its endless night. MH370 just disappeared in the skies with its 239 souls onboard. For a month nobody could figure out what happened to the aircraft, 19 countries have searched for it everywhere from the great Indian Ocean to Australia. SARTERI, adopts the branding colors of the Malaysia Airline logo, writing the words in white like the plane nuance sinking in the dark blue background also representing the oceanic abyss where the plane rests. The words dress-up in vivid passion red, rage of families red. This creation represents the calm silent night tring to lullaby human dolor and agony expliciting the composite power of nature and how human race is still powerless compared to nature and destiny.
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I took this photo walking along Khor Dubai (خور دبي) at sunset. I visited amazing mosques in my life. This one was a modest, humble prayer shack for workers. The sky gave it dignity and made it glorious. I had to stop and contemplate for a while noticing birds where flying around in a mystical dance. Then I shot and this is what I captured: magic.
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Dubai is becoing an inspiring cultural city, I said it. Just few years ago I won’t even thought to meet there Jeffrey Deitch interviewing El Seed for his project “Lost walls" around Tunisia. It’s middle east poetry, and it’s rising from dust, maybe from sand.
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Also this March we attended sikka, the annual showcase founded by the Dubai Culture & Arts Authority to support and showcase Emirati and Dubai-based artistic talent. sikka is set in the heart of Dubai, the rich heritage of the Al Fahidi Historical Neighbourhood.
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IT WAS ALL A DREAM“It was all a dream” is the beginning verse one of “Juicy“, a single by American hip hop artist The Notorious B.I.G. and his solo debut single from his 1994 album Ready to Die. The song is a “rags-to-riches chronicle” detailing his early years in poverty, his initial dreams of becoming a rap artist and early influences, his time in drugs and crime, and his eventual success in the music business and current lavish lifestyle. In the song, he makes a statement to his success as “Time to get paid, blow up like the World Trade”, referencing the World Trade Center bombing in 1993. This lyric is unrelated to the September 11 attacks, which occurred seven years later.
SARTERI chose this sentence because it became at that time icon of the brand new, 90′s american dream. Rappers grown up in poverty were walking their path to the top of society. “It was all a dream” is perceived by the Artist also as an ode to the failure of that dream-system since Notorius gets killed in suspicious circumstances in LA in 1997. The words get semi-covered with colored dashes stated in the colors of the national flag of the United States of America. In Sarteri’s approach words get their evidence replaced, and acquire an iconic visual presence.
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Office spring cleaning before departure for the Emirates. I love when the sun comes out again in north of Italy, and that’s just happening in this mild beginning of March.
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This is how I find things on the desk when I wake up… cats.
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Deep sky blue partition. Applied spray paint on rusted metal plate.
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