Lodo Minelli Sarteri
Founder and scout for frontier innovation and culture, making life more humane.

I work on complex problems where technology, human behavior, and experience must function as a coherent system.
My focus is on building infrastructure and innovation-led projects that translate deep human signals into scalable products, platforms, and real-world impact.
Current Focus: EMOTITECH, the biotech and data company developing real-time hormone sensing from sweat and proprietary correlation software to establish a new layer of continuous human biodata.
ALPITRON, the special projects and innovation studio operating at the intersection of design, culture, and applied technology.
My background spans finance, technology, design, art, and international ecosystems across Europe, GCC, the United States, and Asia. This cross-domain experience informs how I approach innovation: with precision, restraint, and an emphasis on clarity over noise.
Based in the Alps. Operating internationally.
More here.
Blog
2026 | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010
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Masterminds Unite: A Confluence of Art, Innovation, and Friendship
Embarking on a journey that has woven our lives together countless times, we find ourselves at the long-awaited juncture of reconnecting with our global circle of friends. The paths we’ve traversed are so numerous that recalling each intersection has become a delightful challenge. Now, at…
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J. Demsky Metro for Capitale della Cultura
I had the honor of curating J. Demsky’s special activation for Capitale della Cultura 2023. Demsky created two magnificent art installations in his unique style—a large-scale mural covering the MetroBrescia deposit building and a captivating wholecar adorning a traveling subway train.
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H-FARM, Federico Faggin Drew the Line Between Humans and AI
We met Federico Faggin at H-FARM in 2023. Not a tourist. Not a myth. A man who shaped the digital age stood among us, talking about beginnings before outcomes. In his words, innovation wasn’t a spectacle, it was a quiet, relentless act of curiosity that…
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Biongevity
Naming Project: “Health & Longevity Clinic Naming CLIENT: Confidential (personalized longevity startup)DELIVERABLE: Strategic naming + digital checks + positioning rationale 1. Client Brief (Provided by Buyer) “We’re creating a personalized longevity and wellness clinic that combines advanced diagnostics, epigenetic testing, and lifestyle optimization. The goal…
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Emotion Design Workshop in Vienna
Emotitech had a significant presence at the International B2B Software Days 2023, offering a valuable opportunity to engage with influential business and institutional figures. Invited by the Austrian Research Promotion Agency (FFG), Lodovico Minelli Sarteri and Hoby Wedler conducted an EMOTITECH® workshop focused on Emotion…
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Luca Font Metro for Capitale della Cultura
On the occasion of its 10th anniversary, the Brescia Metro has undergone an artistic transformation that integrates sustainable mobility with aesthetic considerations. The curation of this project was overseen by Lodovico Minelli Sarteri, who conducted the artist selection and managed all aspects of the installations,…
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Hong Kong for Art Basel 2023
Recently, I had the privilege of being part of a select team, embarking on a series of missions in the bustling city of Hong Kong. Our journey commenced with the prestigious Art Basel event, where we were treated to an awe-inspiring master presentation by BMW.…
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The Guerrilla Sensing Manifesto
Welcome to the forefront of a revolutionary art movement – Guerrilla Sensing – spearheaded by Lodovico Minelli Sarteri. In a world besieged by environmental turmoil, we rise as a passionate collective, blending the artistic prowess of visionaries, the intellectual acuity of scientists, and the fervor…
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Journeying through Japan’s reopened paradise
We felt the magnitude of what we had lost – Japan, with its vibrant culture, delicious cuisine, and treasured friendships, not to mention the immense power of professional and business connections that had once flourished. So, when we received an invitation to visit the Island…
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Light, Art, and Perfume: Exploring The James Turrell x Lalique Collection
Last October I couldn’t find the time to post the result of a great collaboration between one of my favorite experiential artists, James Turrell and the French perfume brand Lalique. James Turrell x Lalique collaboration was showcased at Paris+ par Art Basel in October. The collabo features…
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A weekend in the Alps with Hoby Wedler & Unplug
It’s not undercover anymore we are spending some quality time in the Alps with friends visiting from California. Innovation needs special conditions to bloom so we are exploring the great outdoors.
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Designing the Invisible for BMW
From Brixen, Munich feels closer than Milan. Alpine roads, early mornings, and long days at BMW headquarters shaped how we think about innovation, perception, and precision. Between Bavaria and Italy, the work found its balance.
